MARKET
PACKAGING & CREATIVE DESIGN FOR APOTHEKE
As the only in-house designer for APOTHEKE, I handled this line of farmers market inspired candles from start to finish. Beginning with my hand-painted water color illustrations and working directly with our packaging vendor, I brought these scents to life all throughout our physical and digital platforms, managing all packaging, web, email, print, and paid social creation.
PACKAGING ILLUSTRATION WEB STYLING
A LITTLE MORE ABOUT
THIS PROJECT
At a small company, you have to wear a lot of hats. I pride myself on being a multifaceted designer, with a traditional product design background. I was thrilled to stretch my wings on this project and really harness every artistic talent I had. This collection was featured in stores all over the country, including several Eataly locations. I still burn the tomato candle.
"The most thoughtful part,
however, might not be the candles
themselves but the packaging."
– New York Magazine
MY PROCESS?
CURIOUS ABOUT
The original artwork, scrapped designs, blood, sweat, and tears it took to make MARKET.